Blog Posts


Your leaders' action bias may be slowing down your strategy
Ignacio Vaccaro, Senior Director, and Katy Young, SVP, share how focusing on alignment, mindset, and capability will future-proof a business.

How to make culture your M&A secret weapon
Alex Amsden explores how organizations can focus on their people and realize the successful promise of a merger and acquisitions integration.

Is your culture past its sell-by date?
Alex Amsden, Andy Atkins, and Mallory Meyer outline how to keep your culture fresh, spot the warning sings, and achieve your strategic vision.

The best RTO strategies start with who, not what
Luba Koziy implores organizations to center the focus on their employees when forming a Return to Office strategy.

3 agreements business leaders need to establish to make their strategy actionable and accessible
3 agreements leaders need to establish in order to make game-changing strategies a reality.

How do you sell in a downturn?
Sellers should follow these four steps to develop a customer-centric mindset and close deals in a challenging economic environment.

4 steps you need to lead sellers and marketers through a downturn
Learn ways sales leaders can help their teams retain customer trust amid turbulence in this blog by Jason Davis and René Groeneveld.

4 steps to selling in a downturn
With a looming recession, organizations will cut spending. Alexis Fernandez share 4 steps for effective selling in a downturn.

The key to quality customer-centricity? Data.
Peter Mulford analyzes key methods for using data to become more customer-centric, capture audience insights, and anticipate consumer needs.

How Can Leaders Respond Now? 5 Ways to Get Back to Basics!
Rene Groeneveld and Maggie Bertrand identify often-overlooked opportunities for marketers to help their organizations shine in a downturn.

3 steps to sell and communicate price increases
Stefan Leuchten, Senior Consultant, shares ideas for mitigating inflation's impact on selling and communicating price increases.

Killer app your sales force
Learn how killer apps can transform the way you develop a sales force in this blog by Massimo Pernicone, Director.

How to negotiate a price increase
Learn ways to make a more compelling case for a price increase, even in a recession, in this blog by Alan Gentry, Senior Director at BTS.

BTS and Clients win 44 Brandon Hall Group Excellence Awards in 2022
BTS, a world-leading strategy implementation firm, wins 44 Brandon Hall Group Excellence Awards in 2022 in partnership with their clients.

Generations of your leaders have never experienced a recession in their professional lives. Are you ready?
Fredrik Schuller and Bhavik Modi share ways new generations of leaders can build resilience in their teams at economic inflection points.

Future-proofing your company is a team sport
Being ready for recession means asking your teams to think differently.

5 mistakes senior leaders make when presenting to other senior leaders
Here are of the most common mistakes we see leaders make and how to rethink communicating with your colleagues at your next meeting.

What now, recession?
During a crisis, some rise to the occasion, while others are less resilient. Leaders must help their teams navigate these uncertain times.

3 things an executive can do: influencing in passive-aggressive cultures
Everyone is pleasant, but nothing can get done. And this can go on for months, if not years. Meanwhile, the company’s competitors are starting to steal market share.

The business case for social impact initiatives
Xenia Korobochkina, Senior Director, shares about how prioritizing your people and planet can add to profit.

BTS Insights Sales and Marketing Study
BTS interviewed 100 professionals in Sales and Marketing from various industries across the globe and identified current trends impacting their sales and marketing organizations.

Context matters
Context is everything. During the hiring process, organizations need to make certain that their assessments reflect the organization and job.

Face Your Fears and Make Your Workplace Better
Rene Groeneveld and Maggie Bertrand identify often-overlooked opportunities for marketers to help their organizations shine in a downturn.