
Business and Industry acumen for sales and marketing
By focusing on mindset shifts and practicing critical moments, BTS can help your team produce leaders that can more readily adapt to change and be more connected with their team needs. These leaders have a greater understanding of societal change, which will make them the ace-in-the-hole you need to adapt your strategy for the future.
Build a personal connection through hybrid selling
With unpredictable sales cycles and market disruption becoming the norm, we have experienced a dramatic shift in how salespeople work and how clients expect to interact with them. Establishing a personal connection is now more valuable than ever.
Traditionalist clients who would never take a virtual meeting in the past have now been forced to experiment with virtual communication tools and are more likely to accept some meetings as virtual interactions.
BTS’s robust digital experience can help you build a strategy that leverages the strong interpersonal skills of your salespeople to seize this new opportunity and bring your clients along with you.
Coaching the sales coach
There may come a time when you need to launch a transformation or initiative where nothing off-the-shelf applies. The BTS team are experts in building custom solutions for organizations of all sizes. In these cases, we begin by minimizing complexity and zeroing in on what great people in your organization already do.
By aligning that with the context of your market, as well as our extensive research and experience, we can create custom sales methods, assessments, and training to build a framework for you going forward.
Assessments for sales and marketing
Organizations are seeking ways to quickly assess the ability of their sales and marketing talent to meet the evolving needs of customers. Assessing talent should be flexible, accessible in the flow of work, cost-effective, easy to deploy, and rooted in a strong point of view. We work with organizations to provide high-impact assessments for hiring and selection, baseline understanding of capabilities, and to create tailored development journeys.
Speed up your sales cycle and become an Accelerator Seller
We uncovered that the best organizations today help customers understand how their solutions accelerate customer business results. Sellers, sales managers, and marketeers need to perform at their best in common, critical situations to help customers accelerate their desired business results.
Rather than describing broad skills, our experience tells us that focusing on “what Great looks like” in specific, common situations. Our set of critical sales and marketing modules enables your team across the value chain to be Great when it counts.
Toolkit
BTS believes that meaningful results are achieved through a journey of learning, development, and execution. Because we sit at the intersection of consulting and learning, we have a front-row seat in this journey. These insights allow us to create industry-leading products and experiences that can revolutionize your talent.
Large scale events
Bringing your teams together means more now than ever before. Elevate those moments with BTS.

I think we can all agree that BTS provided a jet-assisted lift-off of our client-focused growth strategy.

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