Rick is the Chief Marketing Officer for BTS. He is responsible not only for our global marketing efforts, but also our business development and sales enablement teams. As a founding leader of the Sales and Marketing practice Rick has over 15 years experience developing solutions for our client’s most difficult commercial challenges.Rick and his colleagues in our Go to Market Center of Excellence work with clients to accelerate the execution of their commercial strategies. This work is primarily achieved through facilitated working sessions with executives, direct coaching, and the development of tools and experiences that create behavior change. His direct but always respectful approach has made him not only a trusted advisor but also a friend to many commercial leaders in the world’s leading companies.Rick has been a sales leader for regional account teams, and global account teams and ultimately led an entire sales organization, which carried over $1B in revenue responsibility, through a significant restructuring and shift in the definition of sales excellence. Rick has also held marketing, finance, and operations roles, which contribute to his holistic mindset.‍

Industry expertise

‍Rick has extensive experience in manufacturing, technology, insurance, and financial services.