Laura Fay

Principal

Laura Fay is a Principal at BTS. Her passion is empowering leaders to inspire their teams, better execute on strategy, and transform their business. Laura’s work has helped senior executives and their companies navigate business challenges, significant market disruptions, and seismic industry shifts.Laura has over 25 years of experience in corporate leadership with deep expertise in executive communication, serving as counsel, coach and advisor to senior leaders during times of crisis and change management, and helping executives find compelling ways to share their stories and connect with stakeholders. Over her career, she has served as chief advisor to the CEO and management teams on internal and external communication strategies and oversaw public relations activities and served as chief media spokesperson. Her experience includes significant tenure at Wells Fargo, Wachovia, and Scudder Investments where she held leadership positions in corporate communications, content marketing, and thought leadership.

Publications

Blog Posts
July 25, 2023
5
min read

Being charismatic… when you're not charismatic

Laura Fay, Executive Advisor and Consultant, shares seven actions you can take to heighten your charisma, no matter your personality.
Blog Posts
April 16, 2020
5
min read

5 ways to streamline decisions in a time of crisis

The greatest determinant of a company’s performance is the ability of that leadership team to consider quality, outcome, and effort.
Blog Posts
March 25, 2020
5
min read

5 biggest failures of leaders in a crisis

The blog post discusses how leaders can learn from these mistakes and offers insights into how they can better navigate crises in the future.
Blog Posts
June 2, 2021
5
min read

Seize control: why “No” is the key leadership tool you need

The blog provides practical tips on how to say "no" effectively without damaging relationships. Say "no" and take charge of leadership roles.
Blog Posts
March 30, 2020
5
min read

Can you be too authentic?

This blog post offers insights and tips on how to balance authenticity professionalism with discretion in communication.
Join us

Interested in joining the BTS team?

BTS is working to modernize business culture around the globe. We’re looking for creative, courageous, and empathetic individuals who want to help individuals and teams find a greater purpose in their work. We love what we do, and we think you would too.