Alex Amsden

Vice President, Head of Growth, Strategy and Culture Transformation, BTS USA

Alex Amsden leads Growth, Strategy and Culture Transformation for BTS USA. Alex’s client work ranges from broad scale change initiatives, strategy definition and activation, cultural transformation, operating model and ways of working transformation, and M&A integration. Alex works with clients across industries from Fortune 50 companies to high growth start-ups. In addition to leading and supporting client engagements, Alex leads strategic accounts for BTS East area in financial services and technology.

Prior to BTS, Alex held a number of roles in the retail industry including global sourcing, product management, and corporate strategy. During this time, she also completed her Master’s degree at NYU in Global Affairs and International Business where she focused on global economics, finance and strategy.

Industry expertise

Alex has experience working in the telecommunications, pharmaceutical, financial services, technology, media, consumer goods and retail industries.

Publications

Blog Posts
December 17, 2024
5
min read

5 make-or-break moments in Mergers and Acquisitions

Explore the 5 critical moments that make or break Mergers and Acquisitions to overcome cultural and leadership challenges for success.
Learn more

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Blog Posts
November 9, 2022
5
min read

Is your culture past its sell-by date?

Alex Amsden, Andy Atkins, and Mallory Meyer outline how to keep your culture fresh, spot the warning sings, and achieve your strategic vision.
Learn more

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Blog Posts
August 11, 2021
5
min read

5 stepping stones to accelerate your strategy by shifting culture

Every business transformation is also a culture transformation. Your organizational culture will either accelerate or stifle the process.
Learn more

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Podcasts
August 22, 2024
5
min read

Strategy planning reinvented: The fast path to action and ownership

In this episode, Rick Cheatham is joined by Kathryn Clubb and Alex Amsden on strategy execution and the importance of culture and ownership.
Learn more

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Podcasts
October 13, 2023
5
min read

The six common pitfalls of culture change, with Alex Amsden, Tom Gaunt, and Mallory Meyer

Alex Amsden, Mallory Meyer, and Tom Gaunt discuss common pitfalls to organizational culture change offer ideas to counter each of them.
Learn more

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Whitepapers
July 6, 2023
5
min read

The uncommon sense of shifting company culture

Through research and experience, we've identified the key uncommon sense moves that effectively shift and sustain your desired culture.
Learn more

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Whitepapers
November 9, 2022
5
min read

Is your culture driving your success—or tanking it?

The global pandemic made leaders realize that they now need to evolve their culture to keep supporting their business goals.
Learn more

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Videos
July 25, 2023
5
min read

Culture - the missing ingredient

In your strategy formulation and organizational transformation
Watch video

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On-Demand Events
5
min read

Culture – the missing ingredient

in your strategy formulation and organizational transformation
Learn more

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Join us

Interested in joining the BTS team?

BTS is working to modernize business culture around the globe. We’re looking for creative, courageous, and empathetic individuals who want to help individuals and teams find a greater purpose in their work. We love what we do, and we think you would too.

Learn more