Vice President, Head of Growth, Strategy and Culture Transformation, BTS USA
Alex Amsden leads Growth, Strategy and Culture Transformation for BTS USA. Alex’s client work ranges from broad scale change initiatives, strategy definition and activation, cultural transformation, operating model and ways of working transformation, and M&A integration. Alex works with clients across industries from Fortune 50 companies to high growth start-ups. In addition to leading and supporting client engagements, Alex leads strategic accounts for BTS East area in financial services and technology.
Prior to BTS, Alex held a number of roles in the retail industry including global sourcing, product management, and corporate strategy. During this time, she also completed her Master’s degree at NYU in Global Affairs and International Business where she focused on global economics, finance and strategy.
Industry expertise
Alex has experience working in the telecommunications, pharmaceutical, financial services, technology, media, consumer goods and retail industries.
Publications
5 make-or-break moments in Mergers and Acquisitions
Is your culture past its sell-by date?
5 stepping stones to accelerate your strategy by shifting culture
Strategy planning reinvented: The fast path to action and ownership
The six common pitfalls of culture change, with Alex Amsden, Tom Gaunt, and Mallory Meyer
The uncommon sense of shifting company culture
Is your culture driving your success—or tanking it?
Culture - the missing ingredient
Culture – the missing ingredient
Interested in joining the BTS team?
BTS is working to modernize business culture around the globe. We’re looking for creative, courageous, and empathetic individuals who want to help individuals and teams find a greater purpose in their work. We love what we do, and we think you would too.
